Thursday, February 27, 2014

Roots XL Collection to Celebrate its 40th Anniversary

Roots, is launching the Roots XL Collection, a line of premium fleece sweats designed by the company’s award-winning athletics and special projects guru, Adrian Aitcheson.

Based on the company’s extensive archives and named “XL” to highlight the company’s 40th anniversary (“XL” means “40” in Roman numerals), the nine-piece premium mix-and-match collection is made with the most exceptional sweat fabric ever produced by Roots in its 40-year history — a 20 oz. heavyweight cotton-rayon blend based on their classic workout jersey.



Made in Canada, the special collection comes in a vintage grey mix as well as an all-over print inspired by a topographical map of Algonquin Park, and features minimal logo-ing and meticulous detailing such as flatlock stitching and nickel-plated brass talon zippers.

What a great idea! A very nice collection - can't wait to check them out. I bet they're super comfy. I really like the shade of grey, plus the topographical map of Algonquin Park print is pretty cool.

To celebrate this special collection, Roots will host a Toronto-only Pop-up store at 567 Queen Street West. It will provide customers with an opportunity to purchase the Roots XL collection before it officially hits select Roots stores across the country, and online at, starting March 3.

Pop-up store will be from Thursday, February 27 to Sunday, March 2. Hours: Thursday & Friday, 12-8pm. Saturday & Sunday, 11am-7pm.

Bar Isabel's owner and chef, Grant van Gameren,
for the XL collection campaign.

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