With this new tag line, comes with a new look and feel Hallmark is showing consumers this year. It's very fun and contemporary looking- which I'm really liking. Make sure to visit your nearest Hallmark cards store and check it out.
Not sure if you know, I do work as a designer for Hallmark. So, please keep me employ and always buy your greeting cards (and other gifts/products) from Hallmark!! : )
A side-note, for those Dollarama shoppers, some locations do carry Hallmark cards! Hallmark's bargain card line is called Sentimental Studio (make sure that's what is on the back of the card).
So, remember: "Life is a Special Occasion". Go out to your nearest Hallmark store today and get something special for that special someone in your life : )